Viktor Elliot
Research, Business Support & Communication – SupportViktor is a Business Support and Communications specialist with a recently completed Bachelor's degree in Psychology and Communication from Stockholm University. He provides internal support across various areas and tasks that pertain to Rehappen's business domains. Viktor's keen interest lies in bridging his expertise in psychology and communication with the realm of business. AI and its effect on communication is also an important interest.
With a track record of collaborating with companies in rapid growth across sectors such as retail, telecommunications, leisure, and technology, Viktor brings substantial experience to the table. Notably, he contributed significantly to an impactful project for Tobii involving eye tracking, with Google as a prominent client. (Read more about this project: Tobii Blog, Think with Google)
Viktor's academic focus revolves around the psychology behind motivation, decision-making, and their correlation with efficiency and business outcomes. His academic thesis delved into biased decision-making and motivation in the context of remote and home-based work. His work resulted in the development of an attitude assessment scale linked to motivation for both remote and in-house work settings. The study analyzed how attitudes influence our choices concerning the valuation of remote and home-based work, ultimately impacting efficiency. Notably, Viktor's findings reinforced the prevalent nature of biased decision-making, a phenomenon demonstrated to be even more potent than one's personal attitude.https://www.tobii.com/blog/google-eye-tracking-study-tv-youtube-ads